Digital Communications Specialist
Areas of Expertise: Digital Strategy, Creative Services
Liv creates impactful experiences in a dynamic digital landscape.
Liv uses her expertise in social media, website design, content management and copywriting to maximize our clients’ online presence and help them reach key stakeholders through both organic and paid content. Clients rely on Liv’s expert knowledge in content creation and campaign strategies to promote brand messaging in innovative and powerful ways. Liv is there every step of the way, applying her creative skills and data-driven mindset to achieve the best results.
Prior to joining Goff Public, Liv worked as a writer and digital communications associate at the University of Minnesota’s College of Science and Engineering, where she managed the college’s social media, wrote press releases and feature stories, and designed various websites and digital marketing campaigns.
Born and raised in Minnesota, Liv is passionate about all things outdoors. She enjoys camping and hiking on the North Shore, cycling trails around the Twin Cities, and sipping craft beer with friends at Minneapolis breweries.
Joined Goff Public: 2023
Alma Mater: University of Minnesota’s Hubbard School of Journalism
- Outdoor recreation
- Sci-fi and fantasy
- Spotify playlists
- New York Times crosswords
- University of Minnesota Maroon Awards for Writing (2021 and 2022)
- University of Minnesota Maroon Award for Interactive Design, College of Science and Engineering website (2021)