Jenny Alvermann

Jenny’s expertise as a researcher, writer and passionate storyteller transforms complex, nuanced topics into powerful messages that authentically represent clients. Her writing breathes life into stories, amplifying community voices and building meaningful connections between her clients and their diverse audiences.

As Goff Public’s writing specialist, she crafts a variety of written materials to support clients of all sizes across many industries — from long-form reports and award-winning nominations, to poignant thought leadership pieces and punchy social copy. Whether informing or persuading, Jenny understands that using the right words is still key to unlocking results, even in today’s increasingly visual and AI-generative age.

While adaptable and excited by today’s emerging, innovative communication tools and strategies, Jenny knows success for our clients will continue to come from our team’s meticulous efforts in sharing their stories accurately and authentically — connecting clients and communities on a human level through shared, lived experiences and goals for a thriving future.

Jenny honed her research and writing skills through her background in cultural anthropology and grant writing in the nonprofit sector. Her previous work focused on funding for affordable housing in the Twin Cities metro area.

As a Korean adoptee raised in Minnesota, Jenny enjoys mastering Korean cooking at home and developing fusion dishes that reflect her distinct cultural identity. When she’s not making a mess in the kitchen, you can find her hiking, antique shopping or curled up reading and watching movies with a hot beverage.

Joined Goff Public: 2023
Alma Mater: University of Minnesota, Twin Cities