Creating the Generative AI results you want
Company news
Feeling overwhelmed by AI? You’re not alone. New generative AI tools like ChatGPT and Gemini are changing how people find information and, in turn, how organizations tell their stories. Unfortunately, when AI steps in to tell your story, the results aren’t always flattering. Why? It often comes down to your digital footprint – the trail of information that AI uses to form its lightning-fast answers. What makes up your digital footprint: Earned media: News coverage, op-eds, reviews you…
