A hand holds a smartphone with the Bluesky login on the screen

Everything you need to know about Bluesky, the latest X alternative

Ever since Elon Musk bought Twitter, scrapped its iconic blue bird and renamed the platform X, social media users have been pining for an alternative. From the not-yet-extinct Mastodon to Meta’s Instagram spinoff Threads, new social platforms have continued to emerge – and failed to live up to their hype. Enter Bluesky, the latest X competitor, which recently surpassed 20 million users, nearly doubling its numbers since September 2024. So – what is Bluesky? Bluesky…

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