Between tariffs, state and federal funding uncertainties, and fears of a recession on the horizon, businesses and organizations across all industries are feeling the financial pressure. As we’ve seen time and time again, it’s tempting to reduce expenses in areas that aren’t core to your business – like internal and external communications, marketing and advertising, and government relations. While this can drive short-term bottom-line savings, it comes with long-term risk and cost. Who’s picking up…